Do you *really* have a branding problem?

Do you *really* have a branding problem?

Do you *really* have a branding problem? January 31 2024 Or are you procrasti-branding to avoid doing other essential tasks that will drive better results? I’ve been talking to business owners about what they hope to get out of this year, from branding and the...
Why my family uses branding to choose cafes

Why my family uses branding to choose cafes

Why my family uses branding to choose cafes June 08 2023 In our family, when we’re looking for a cafe or restaurant to eat at, logo design makes up about 80% of the decision. But generally it seems unfair to the other businesses. What if there’s amazing food at the...
My competition (not community!) research process

My competition (not community!) research process

My competition (not community!) research process April 06 2023 Branding is only as effective as the research behind it. And this is one of the key difference between my branding packages. The more time spent on competition research and strategy, the better the results...
How colourful should your branding be?

How colourful should your branding be?

How colourful should your branding be? March 23 2023 Branding is a vital component of any business, and it’s often said that the colours you choose can make or break your brand’s success. But just how colourful should your branding be? Well, it’s all...