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Previously Paige Digital

by admin | May 4, 2022

Looking for Paige Digital? We’ve evolved into Design Salad.

Read the rebrand story

Always was, always will be.

I work and live on the traditional lands of the Bunarong people. Design Salad respects Aboriginal and Torres Strait Islander Elders past, present and future. For Design Salad, this includes ensuring we don’t appropriate indigenous visual culture. 

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Graphic designer from Melbourne (well, the Mornington Peninsula)

Working with people worldwide

If 2022 was a year of *learning* how to move thing If 2022 was a year of *learning* how to move things forward in your business… ⁠ Well, 2023 is the year you stop hiding and let your branding show everyone yours and your business' brilliance!⁠ ⁠ A strong, consistent and strategic brand will build confidence, reduce procrastination and magnetise your ideal customers.⁠ ⁠ The Design Salad branding process is smooth, in-depth and methodical while still allowing for large dollops of play and creativity.⁠ ⁠ During our 1-2 hour strategy session (depending on the chosen brand package), I ask lots of questions about your business.⁠ ⁠ You *already* have the answers I need to tease out the key insights and unique quirks we can cook up into a delicious and enticing brand suite.⁠ ⁠ So let's get started! ⁠ ⁠ DM me to book a time to chat about how you can make some business leaps using branding this quarter.
Not a client testimonial, but a collab testimonial Not a client testimonial, but a collab testimonial!⁠ ⁠ Since rebranding and heavily reducing the amount of websites I build, I've been partnering with Jessica from feelgoodcreative.au. ⁠ ⁠ When anyone asks me about building them a website now? I give 2 options:⁠ 1. I can custom design the website and then Jess will build it (on Squarespace or Shopify)⁠ ⁠ 2. Once I've done the branding, we can send the Brand Guide to Jess and she will cook up a perfectly on-brand website for you!⁠ ⁠ Jess and I have a very similar taste in bold colours, so we LOVE working on projects together! ⁠ ⁠ Here's to a year of colourful collaborations! 🌈⁠ ⁠ __⁠ ⁠ Availability: booking projects starting Feb-March⁠ ⁠ ⁠ _⁠ ⁠ ID: Text graphic that reads: Collab Love. “As a web designer, I don't hesitate to recommend Candice at Design Salad to my clients. ⁠ Not only does Candice create a one-of-a-kind tailored brand for your biz, she's all around a genuinely lovely human to work with-Jessica, Feel Good Creative"
Happy new year! 🌞 Today is my first proper day Happy new year! 🌞 Today is my first proper day back and I’m feeling ready, at last, to get stuck into new projects with wonderful clients this year! But honestly, it took longer this year to wind down and recover from last year. So I’ve been relishing the beach (sorry about all the beach spam in stories!), reading rich and nourishing novels and savouring family time before the kinder/work juggle begins in Feb. And another first- I didn’t open my laptop for the whole holiday! 🎉 Anyway enough about me, how are you? Did you also need longer to rest? Are you excited and ready for a new year? This year I’m letting go of hanging on tightly to goals, allowing more time to PLAY and basically trying to chill out and enjoy everything more! 🍓
Happy Christmas! I’ve always loved the colourfu Happy Christmas! I’ve always loved the colourful mess of Christmas meals! Including the signal that it means time for ressst 🌞
Here’s a little selection of some of my favourit Here’s a little selection of some of my favourite projects this year! Thank you to you all for support in keeping this little business blooming this year! I’ve made new friends, colleagues and gotten to know incredible, passionate people launching and growing businesses. 2023 highlights in no order: 🌞 Going to real life events and meetings again! Definitely a peek of working with locals! 🌞 Building and decorating my home studio 🌞 Seeing my boy thrive at kinder 🌞 Seeing my clients grow, book out months in advance and attract their dream customers/clients 🌞 Work with sustainable businesses determined to change consumer behaviour for the better Tomorrow, my out of office will go on and I’ll back on Monday 16th Jan to start work with a gorgeous artist! During this time you will see me pop up here and there! AND if you have a brain wave and decide 2023 is the year for a rebrand - you’ll still be able to schedule discovery calls through the website for January 🍓 Happy holidays and bring on a fresh new year! 💫
🍜 We're in a restaurant. The waiter is, well, w 🍜 We're in a restaurant. The waiter is, well, waiting. ⁠ ⁠ Are you the kind of person who takes ages to choose your meal, weigh up the pros and cons, and possible food-envy situations? ⁠ ⁠ WELL ⁠ ⁠ Here are a few questions that might help you make a decision about whether to rebrand in 2023, goals sorted or not!⁠ ⁠ 1. Does my brand look different *enough* from my competition?⁠ ⁠ 2. Are my values obvious in my branding and messaging?⁠ ⁠ 3. Does my brand match the expectation AND experience of my customer?⁠ ⁠ I love a useful question that makes me think about things from a different perspective. ⁠ ⁠ For eg: are we having dessert? Or should I plan to fill up on main?⁠ To me, these can be entirely different situations. ⁠ ⁠ But there's only dairy in the dessert menu, I'd better resist eating the whole tiramisu/creme brulee/cheesecake 🤣 IYKYK⁠ ⁠ 🍓 Want more questions to get you thinking about your brand? Take the Brand Taste Test Quiz, link in bio.

© 2023 Design Salad. Site by Design Salad. Copy by Copy Circle. Photography by Sally Goodall Photography.