A Good Little Thing Cafe

A Good Little Thing is a community cafe based in Tootgarook, Vic is a hidden gem for the locals. Carly and Bri create delicious vegan and non-vegan eats and treats and serve them with cheer!

After the first year, the cafe needed a strong brand identity that would exude their values of community, health and nature. It also needed to last, to see the cafe thrive well into the future.

We created a text-based logo with a few hand-drawn elements to reinforce the brand personality and add a sense of fun.

Concept mood board for the brand design