Feel Good Creative

Branding, pattern design + Business card

Web designer Jess needed branding that inspires her and her potential clients. She wanted to know that her own branding matched the high quality and personality-filled websites she creates for creatives and fun-loving founders.

We identified that her existing colour palette was actually working. No need to fix what wasn’t broken, so instead we focussed on differentiating her further from competitors with textural elements such as patterns/backgrounds and collage cutouts of things that make her and her audience feel good. Celebratory drinks, food and flowers!

woman sitting on a chair with a bright and colourful tote bag

Feel Good Creative aqua pink tile pattern

Feel Good Creative purple tiramisu tile pattern design

Feel Good Creative biscotti and cream tile pattern design

Feel Good Creative milky tiramisu tile pattern design

“I’m relieved to have a visual brand I finally feel confident using and excited to market”

“Candice was an absolute delight to collaborate with on my brand refresh. She was always receptive to my ideas/feedback and never made me feel like I was a P.I.A. In hindsight, I see the benefit of the brand strategy. It was critical to have the brand strategy to keep us both focused rather than chasing all the pretty things.

Candice operates professionally in her approach and her processes, which I appreciate. Everything was formally documented, and she checked in regularly with status updates. Candice is a lovely human and incredibly easy to work with.

I’m relieved to have a visual brand I finally feel confident using and excited to market – hello, posh biz cards!

You won’t be disappointed.”

– Jessica Panozzo, Feel Good Creative

Let's work together!